# Community shill pack

Approved copy for community shillers. Anything not in here is freelance. DON'T promise gains, DON'T claim partnerships that don't exist, DON'T post "buy now" without disclosing if you hold.

## One-liners (for X replies, Telegram, Discord)

```
2,000 pixel-art brawlers fighting on Base. 3 losses = death. Founder slot if you mint top 100. https://baseicbrawlers.com
```

```
On-chain combat sim, real ELO, real death, real resurrection. Game first, chart second. baseicbrawlers.com
```

```
$BRAWL is the arena fuel. 100k fixed supply. Auto-paired LP from every mint. LP locked 6mo. baseicbrawlers.com
```

```
No presale, no team alloc, no tax. Founder badges go to IDs 1-100 only. After that they're gone forever. baseicbrawlers.com
```

```
Three losses and your brawler dies. Resurrect with ETH or let them rot in the graveyard (still browsable, sad). baseicbrawlers.com
```

## Reply hooks (for X engagement)

When someone tweets about Base:

> "If you want a Base game with actual mechanics, BASEic Brawlers ships this week. On-chain duels, permadeath, founder perks for the first 100 mints. baseicbrawlers.com"

When someone tweets about NFT utility:

> "On-chain ELO, on-chain combat, real prize pools. The brawler IS the gameplay. BASEic Brawlers, live on Base. baseicbrawlers.com"

When someone tweets about a memecoin getting rugged:

> "Or you could mint a BASEic Brawler, LP locked 6mo, ownership renounceable, 110+ Foundry tests. The chart is just a side effect of a working game."

## Hashtags (use sparingly, max 2-3 per post)

Primary:

* `#BASEicBrawlers` (own brand)
* `#Base` (chain)
* `#OnchainGames`

Situational:

* `#NFTGaming`
* `#PFPgame`
* `#Aerodrome` (when posting LP / chart)
* `#OnchainSummer` (Base ecosystem campaigns)

Don't use:

* ❌ `#100x` `#1000x` `#moonshot`, degen-brain hashtags hurt brand
* ❌ `#Shillzone` `#Pump`, same
* ❌ Generic `#NFT` `#crypto`, too noisy, no signal

## Banner / image captions (for art posts)

When dropping a generated brawler showcase:

> "Brawler #\[N], \[stats]. \[Weapon]. Looking for a fight. baseicbrawlers.com"

When dropping a duel highlight:

> "Last night in the arena: #\[A] vs #\[B]. \[winner] takes \[pot] $BRAWL + ELO. The graveyard claims another. baseicbrawlers.com"

When dropping the King:

> "👑 The King doesn't fight. The brawlers fight for him. 1-of-1, never sold. baseicbrawlers.com"

## Do-not-say list

* ❌ "Guaranteed gains"
* ❌ "Risk-free"
* ❌ "Officially partnered with \[anyone]", unless we actually are
* ❌ "Audited by \[firm]", we are tested but not formally audited
* ❌ "Listed on \[CEX]", unless we actually are
* ❌ "Backed by \[VC/whale]", we're not
* ❌ Anything that promises a future price

## Voice rules

* Confident, not loud
* Game-first, chart-second (the chart is downstream of the game working)
* Receipts > hype (always link to a verifiable thing, basescan, Unicrypt lock, GitHub)
* Self-aware about the genre, "yes it's a memecoin-shaped game, no we're not pretending it's not"
* Pixel-art tone: a little rough, a little brutal, never corporate


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```
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```

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